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Their mission is to develop beauty products that are made with clean, ethically-sourced, non-toxic and sustainable ingredients. ESW Beauty firmly believe that product formulation and ingredients should be held to a higher standard.
ESW Beauty products are 100% vegan. Since the company was founded, none of the products have or will ever contain animal-derived ingredients. All formulations do not contain any animal products or byproducts.
ESW Beauty products will never be tested on animals. They are certified cruelty free by Leaping Bunny and PETA.
"Be kind to your skin, be kind to the Earth, be kind to others and most importantly; be kind to yourself"
- Elina Sofia Wang Founder